Tom Herndon
Principal
“
Great retail businesses result from an owner’s uncommon understanding of their customer. Great stores are made when that knowledge is translated into a unique shopping experience.”
Tom’s experienced leadership skills enable a seamless working relationship with worldwide retail clients in developing unique and creative selling strategies. Continually on the global pulse of retail trends and developments, Tom directs design solutions from a broad range of perspectives. Clients benefit from a depth of understanding that can only be gained from first-hand problem-solving with many of the best merchants in the world. His selling environments maximize return on investment, enhance brands and build more efficient operations. Tom was formerly President and CEO of RYA Design Consultancy.
INDUSTRY LEADERSHIP
DDI Design Luminary, 2008
Retail Design Institute
Legion of Honor, 2008
DDI Advisory Board
Top 30 Retail Design Influencers
DDI Magazine
SPEAKING ENGAGEMENTS
The Flagship as the Brand's Experience
Globalshop, 2007
Trends in Department Store Design
International Association of Department Stores, 2004
